About
Will Wise, a native of north Alabama, has always been driven by a passion for sports and excellence. Growing up active in various sports, Will's dedication and talent earned him a baseball scholarship to college. He concluded his higher learning at Tennessee Technological University, where he graduated with a bachelor's degree in electrical engineering.
After concluding his baseball career his sophomore year, Will sought a physical activity that accurately reflected the effort he was accustomed to putting in, and he found that in the gym. Over time, and through the mentorship of a local national bodybuilder and coach, Will began pursuing competitive bodybuilding. From 2008 to 2021, he competed in over a dozen competitions, achieving overall wins at multiple regional contests and securing a top 7 placing on the national stage as a super heavyweight bodybuilder.
Currently residing and working in Birmingham, AL, Will has built a successful career in industrial construction. However, his passion for fitness and bodybuilding led him to discover a deeper calling: helping others achieve their physique goals. Will's nontraditional coaching approach starts with building a strong mind, emphasizing the importance of mental fortitude in achieving physical transformations.
Over the past 15 years, Will has coached a diverse range of clients, from postpartum mothers to professional athletes at the highest level. His coaching philosophy centers on the belief that a strong mind is the foundation for a strong body, and he is dedicated to guiding his clients to success through this comprehensive approach. Will has worked under top level NPC/IFBB coaches and has trained alongside top NPC and IFBB competitors.
Will's journey reflects his commitment to hard work and excellence, both on the field and in his professional career. His family, including his wife Misty and stepson Brady, are the core of his motivation, providing him with the purpose and drive to excel in every aspect of his life.